One of my clients, who I have been working with for quite a while, recently decided to stop translating into Spanish for Spain and start translating into International Spanish. Aside from the challenges that this poses for me as a translator, the decision made me think. What is even International Spanish? Does it exist or Read More …
Category: translation
5 tips for creating multilingual content marketing
We all know how important content marketing is. It helps you maintain a relationship with your clients, creates new leads, can help position your brand as knowledgeable and a trusted source for information, and works wonders for SEO, driving more traffic to your website. Just imagine how powerful that would be if implemented across all Read More …
Guidelines for globalization and localization. Is there a need for language restriction?
Some time ago, we shared Microsoft’s Guidelines for globalization and localization in our Twitter feed, which you can find here: https://twitter.com/MediaL0C/status/530688809697296384. Whilst we agree with most of the guidelines and recommendations, we have our reservations about others. For instance, some of the recommendations are quite obvious and every developer should take them into account, such as Read More …
How to save money on translation costs – 7 useful tips
Understandably, translation costs can be a concern for a lot of companies. You want to get the best possible results, but sometimes it can be hard with a limited budget. In order to help you make the most of your translation spend, here are some tips that will help you save on translation costs, without Read More …
It’s All About Empathy
The concept of empathy has long been discussed in the psychology field. But what is empathy, and what does it have to do with business? According to the Oxford dictionary, empathy is “the ability to understand and share the feelings of another”. While it is clear how that can help personal relationships, it is not Read More …